As a (Junior) Online Performance Marketing Specialist / Digital Performance Marketing Manager / Paid Marketing Specialist at NeuroNation, you will lead and execute Paid Growth campaigns focused on mobile and web user acquisition, with the core responsibility of maximizing return on ad spend (ROAS). You will utilize a rapid, data-driven experimentation approach to continuously scale our products. Your efforts will directly contribute to the growth of both our B2C and Medical Brain-Training offerings, helping millions of users and patients stay mentally fit.
Manage the Paid Growth campaigns for mobile and web user acquisition
Be responsible for reaching ROAS goals
Oversee and run performance marketing campaigns on following channels (GAC, ASA, Native, Social…)
Manage and ideate creatives together with designers and copywriters for ad copy, content, landing pages
Continuously incorporate the latest learnings into new growth experiments following a rapid experimentation approach (we use Hacking Growth by Sean Ellis)
Run A/B tests to experiment with new ideas
Be your own user, assure the quality of the product, and become one of the experts for cognitive training
Live with a Growth mindset – constantly look for learning opportunities for yourself and the team
Join the Growth and Product teams to collaboratively help millions of users and patients to stay fit
Work closely with colleagues from Business Intelligence, Customer Care, and CRM
You have a deep personal interest in BRAIN TRAINING and SELF IMPROVEMENT
You speak English with excellent written and oral communication skills.
You have at least 2 years of working experience in Performance Marketing (Google Search/Youtube, Apple Search Ads, Meta ads...)
You are a passionate learner
You have personal experience as a user of digital health, education, or productivity apps
You have personal experience as a user of digital games
You are in Berlin, available to work from the office 3 days/week.
You have strong problem solving skills
You have a deep interest in analysing engagement, retention, and other behavioural data
You are well organised and have good project management skills. You can multitask and manage multiple tasks concurrently.
You are a teamplayer and love to help out your colleagues.
Bonus
You have experience with Games or Gamification
You have experience or talent with UX or Visual Design
You have knowledge of SQL, R, or Python
What We Offer
Flexible working hours with core working hours, so you can strike the perfect work-life balance and successfully juggle sport, hobbies and your career
A hybrid role in Berlin with three days of remote working per week
An office at Gendarmenmarkt with events, a roof terrace, snacks and drinks
A bespoke onboarding programme that enables you to develop your skills in your role very quickly and get to know NeuroNation’s organisation, products and teams
A clear working structure where initiative and creativity are valued
Flat hierarchies and an open feedback culture
Varied tasks in a dynamic and innovative environment
An energetic, motivated and well-organised team
Team events and workshops
Sponsored memberships to the gym and other sports classes
Deutschland-Ticket
A training budget of EUR 1,000 for your personal development
For 15 years, we have been developing digital training programs that are proven to enhance cognitive performance and are easily accessible to people worldwide. Today, our health app NeuroNation is available in 13 different languages and is used by over 30 million people. Our cognitive therapy program, NeuroNation MED, has been permanently approved as a digital health application by the Federal Institute for Drugs and Medical Devices and supports approximately one-quarter of all patients with mild cognitive impairment (ICD-10 F06.7) in Germany. Our long-term goal is to establish the first virtual clinic for cognitive and mental health.
Why You Should Join NeuroNation
At NeuroNation, we're not just creating products; we're making a real difference in people's lives. Our mission to revolutionise cognitive health through science-based brain training means that every challenge we design and every feature we develop has a purpose. We aim to help individuals live healthier, more fulfilling lives.
Impactful Work: Working with us means contributing to a product that profoundly impacts cognitive health. Our brain training programs, backed by cutting-edge neuroscience and cognitive psychology, are designed to enhance cognitive functions, improve working memory, and elevate our users' quality of life.
Inspiring Environment: At NeuroNation, you'll join a vibrant team of passionate and innovative professionals. We believe that collaboration and creativity thrive in a fun and inclusive environment. From team-building activities to spontaneous brainstorming sessions, we make sure that work is both productive and enjoyable.
Flexible hours: Our flexible working hours and remote work policy let you tailor your work schedule to fit your lifestyle, ensuring you can perform at your best.
