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technical talent acquisition specialist jobs near berlin

Demand Generation Content Manager

EMnify GmbH -
Berlin

Jetzt bewerben

Details zur Stelle

Leistungen

Firmenevents

Qualifikationen

A/B-Test

Vollständige Stellenbeschreibung

Department

Go-to-Market
Marketing
Career level

Professional
Location

Berlin, Germany

Your Role: Own Conversion Content That Drives Pipeline

As a Demand Generation Content Manager at emnify, you will own one of the most critical gaps in our current go-to-market: conversion-focused content that turns demand into pipeline.
We need someone who can execute on high-impact, demand generation content that performs.
Embedded within the Demand Generation team, your mission is to create and scale content that directly drives activation and revenue across paid campaigns, landing pages, and key website journeys.
This is not a brand or editorial role. It’s a hands-on, execution-focused role for someone who knows how to take direction, move fast, and deliver content that converts.

Your Impact

Conversion Content Across Channels

Create and optimize content for:

Paid campaigns (LinkedIn, Google, Meta, etc.)
Landing pages and campaign pages
Website conversion paths (product pages, CTAs, flows)
Retargeting and nurture assets (new and existing customers)
Translate complex IoT and connectivity topics into clear, high-converting messaging

Campaign Execution & Experimentation

Partner with Demand Gen to launch integrated campaigns
Develop content variants for A/B testing (ads, headlines, value props, page structures)
Continuously iterate based on performance data

Website & Funnel Optimization

Improve conversion across key journeys:

Visitor Lead

Qualified pipeline
Identify friction points and optimize messaging, structure, and UX in collaboration with web/design

Messaging for Activation

Develop pain-driven, use-case-led messaging tailored to ICPs (e.g. product, engineering, ops teams)
Align messaging with real buyer intent, not generic positioning
Work closely with Product Marketing for inputs - but focus on what converts, not what sounds good

Performance Ownership

Own content performance metrics:

Conversion rates (CVR)
Cost per lead (CPL)
Pipeline contribution
Use data to guide decisions - not opinions

What we expect

Very experienced in B2B content, growth, or demand generation roles
Proven experience creating conversion-focused content (not just blogs or brand content)

Strong understanding of:

Paid acquisition (LinkedIn, Google, Meta, etc.)
Landing page optimization
B2B buyer journeys
Ability to simplify technical topics into clear, compelling messaging
Data-driven mindset – fluent in working with performance metrics

Why emnify

This role is a direct investment in closing a critical gap in our demand generation engine

You will complement existing thought leadership with performance-driven content that drives pipeline

A highly collaborative setup across Demand Gen, Paid Media, Product Marketing, and Revenue

A company with strong product-market fit, where better conversion = immediate impact

A culture that values execution, speed, and measurable outcomes over theory

Why it might not be a fit

You prefer brand, storytelling, or editorial content over performance-driven work
You’re not comfortable being measured on conversion rates, pipeline, and revenue impact
You haven’t worked closely with paid media or demand generation teams
You’re looking for a purely creative role without data accountability

Your career path with us

Why join our
Go-to-market team?

Team & structure

Our go-to-market team is made up of people across four continents. Each major region—LATAM, the US, Europe, and the Philippines—has dedicated sales, customer success, and marketing specialists working closely together.

Business impact

The team drives new customer acquisition, builds brand awareness, and develops strong, long-term customer relationships. They play a key role in expanding our global presence and shaping how emnify is positioned in the market.

What you’ll work on

You’ll build relationships with both new and existing customers, develop a deep understanding of market needs, and help uncover opportunities that inform new product development. Your work will directly contribute to expanding our global footprint.

Your benefits

Work flexibility

We're a globally distributed team, making flexibility essential. Our roles are designed as hybrid, remote, or include relocation opportunities.

Time to recharge

Enjoy a generous time-off policy starting at 30 days (location-based) to recharge and focus on what matters most.

Learning support

Ongoing professional development opportunities through access to courses, certifications, or conferences.

Good vibes

Join regular company events and team outings to connect with colleagues, celebrate, and have fun. Oh, and did we mention our dog-friendly offices?

Our hiring process

With our skills-first assessment, we focus on what you can do and the strengths you bring to the table, giving you a fair chance to shine based on your abilities, not just your resume.

1. Application Review

Our Talent Partners will review your application and skills for the current role and future opportunities.

2. Talent Interview

A 45-minute chat with one of our Talent Partners to learn about your skills, motivation and achievements.

3. Department Interview

A 1-hour discussion with your Hiring Manager, who will evaluate your skills and expertise. Let your skills shine and show us how you can contribute!

4. Functional Assessment

Be ready to demonstrate your skills through tasks like case studies, presentations, panel discussions, or coding challenges (depending on the role).

5. Final interview

Get to know your team and stakeholders. Discuss your fit and culture- add with us, and how we can grow together!

We believe in giving everyone a fair chance!

When you apply for a role at emnify, we'll focus on your skills and what you can bring to the table, regardless of your nationality, ethnic or national origin, skin color, religion, disability, sex, sexual orientation, or gender identity. If you have a disability, chronic illness, or are neurodiverse, please let us know so we can provide the support you need throughout the application process.

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Meet your talent partner

William Betts

Senior Talent Partner

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Erweiterte Suche

technical talent acquisition specialist Jobs in berlin