Company Description
Acquired by Believe in 2023, Sentric is an independent music publisher servicing self-releasing songwriters and disrupting traditional publishing with fair, transparent deals. We recently launched Believe Music Publishing, offering premium services from publishing administration to tailored publishing deals. Together, we empower a diverse client base of artists, songwriters, record labels, and catalogue owners to collect the royalties they
deserve.
With intuitive technology and a people-first approach, we’ve built a team of over 160 publishing experts worldwide, including more than 15 Sync specialists across North America and Europe, and dedicated teams in Creative, Revenue Optimisation, Royalties, Legal, and Copyright.
Believe is a global artist development company. We empower local artists, labels and publishers to grow their audiences at each stage of their careers with expertise, respect, fairness and transparency.
Operating in 50+ countries, with more than 2,000 employees, Believe offers a full range of services including audience development, publishing, marketing and distribution, with a tailor-made approach to fit any artist, label or publisher.
Believe champions independence and innovation through a unique model that combines local expertise with a global tech platform, delivering exclusive solutions for artists to promote and monetize their music thanks to strategic partnerships with leading global digital service providers. With a leading portfolio of brands that includes Nuclear Blast, naïve, TuneCore, Groove Attack, Sentric, AllPoints and Byond, Believe artists generated more than
800 billion streams worldwide in 2024 across all genres, and were recognized with more than 70 leading industry awards.
Believe is a simplified joint-stock company under French law. Learn more at www.believe.com
Job Description
As part of Believe’s expanding publishing offer, we combine global technology with local expertise to ensure artists and writers maximize their revenue in every phase of their careers. We are looking for a Publishing Sync Manager - Europe to drive our creative licensing strategy and expand our client footprint across the continent.
Your missions will include:
European Business Development: Drive sync licensing and client acquisition across mainland Europe, ensuring retention and revenue growth through a market-leading sync proposition in our P1 territories.
Targeted Market Execution: Lead proactive pitching and commercial strategies across three primary European sectors:
Advertising and creative agencies via Amsterdam / The Netherlands.
Advertising, Domestic TV and Film production markets in Germany.
Advertising, Domestic TV and Film production markets in France.
Regional & Ad-Hoc Management: Act as the direct, dedicated point of contact for sync activities in emerging and active territories, including Scandinavia and ad-hoc licensing requests in Eastern Europe.
Executive Collaboration: Partner closely with the Heads of Publishing in Germany and France, joining key client meetings and commercial pitches to support sales leads and close new publishing business.
Catalog Exploitation: Represent and actively promote Believe's global publishing roster to European music supervisors, media networks, and brand partners, identifying secondary exploitation opportunities.
Licensing & Negotiation: Prepare competitive quotes, negotiate complex cross-border licensing agreements, and secure publishing clearances across diverse European jurisdictions.
Marketing & Showcases: Conceptualize and execute high-impact promotional activities, including client mailings, showcases, and networking events, to foster strong relationships with the European creative community
Qualifications
Music & Publishing Experience: Minimum of 5 years of professional experience specifically within music publishing, record labels, or dedicated music sync licensing, with a demonstrable focus on European markets.
Commercial Track Record: Proven background in revenue-generating music client acquisition, B2B sales, and closing sync licensing deals within the advertising, TV, and film industries.
Industry Network: An established, active network of music supervisors, ad agencies, and audiovisual production companies across Europe.
Technical Expertise: Deep, practical understanding of music publishing rights, copyright law, publishing clearance workflows, and sync licensing structures across diverse European territories.
Communication Skills: Outstanding negotiation and communication skills in English, combined with business fluency in German to effectively manage client relationships and drive commercial growth in our core P1 markets.
Application Language: As we are an international hiring team working across multiple European markets, please submit your application and CV in English.
Additional Information
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Mobilität: Sei bundesweit mobil mit einem subventionierten Deutschland Ticket oder nutze unsere Möglichkeit ein Fahrrad via Jobrad zu leasen.
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Gesundheit am Arbeitsplatz: Physische und mentale Gesundheit sind uns wichtig. Vergünstigte Sportmitgliedschaften (Urban Sports Club) und Zugang zu privaten Sitzungen mit professionellen Psychologen in Kooperation mit Eutelmed und Fürstenberg.
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Shopping: Nutze das vielfältige Angebot und die Aktionen unseres Partners Mitarbeitervorteile.de.
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Soziales Engagement: Vielfalt fördern und sich für eine faire, tolerante und sozial nachhaltige Gesellschaft innerhalb des Unternehmens einsetzen.
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Unsere Unternehmenskultur: Offenheit und Inklusion stehen im Mittelpunkt, basierend auf den Werten Respekt, Fairness und Transparenz. Arbeit und Spaß gehen Hand in Hand.
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Entwicklungsmöglichkeiten: Spannende Aufgaben, kreative Freiheit und langfristige Karriereperspektiven in einem wachsenden internationalen Unternehmen. Jährliche Entwicklungsgespräche, kostenfreie E-Learning-Lösungen und individuelle Weiterbildungsoptionen.
Gleiche Chancen für alle: Wir setzen uns für eine vielfältige und inklusive Kultur ein, die die besten Talente anzieht und unsere Vision vorantreibt. Wir heißen ausdrücklich Kandidat*innen jeder Religion, Herkunft, Geschlechtsidentität, sexueller Orientierung, Alter oder Familienstand willkommen.
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