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Senior European Public Relations Specialist (m/f/d)

MathWorks -
München

Jetzt bewerben

Details zur Stelle

Qualifikationen

Public Relations
MATLAB
Master
Bachelor
Organisationstalent
Kommunikationswissenschaft
Kommunikationsfähigkeit
Marketing

Vollständige Stellenbeschreibung

MathWorks has a hybrid work model that enables staff members to split their time between office and home. The hybrid model provides the advantage of having both in-person time with colleagues and flexible at-home life optimizations. Learn More: https://www.mathworks.com/company/jobs/resources/applying-and-interviewing.html#onboarding.

The Senior EMEA PR Specialist will lead public relations efforts across Europe (including Germany, United Kingdom, Spain, France, and Italy), driving visibility and credibility for MathWorks among users and decision-makers. This role focuses on building brand awareness for MathWorks, MATLAB, and Simulink through the execution of regional PR strategies aligned with global priorities, managing relationships with top-tier business and technology media, and owning critical Central PR programs, such as spokesperson training. The position requires a strategic communicator who can operate independently while collaborating closely with regional and global stakeholders.

MathWorks nurtures growth, appreciates inclusivity, encourages initiative, values teamwork, shares success, and rewards excellence.

Develop and execute Europe-focused PR plans that align with global PR strategy and business objectives.
Build and maintain relationships with top-tier business and technology media outlets across Europe.
Identify and develop localized story angles for regional media.
Localize global messaging for regional relevance and cultural nuance.
Own and manage critical Central PR programs, including spokesperson media training.
Identify infrastructure or operational gaps and build scalable PR programs with global impact.
Monitor and report on EMEA PR performance metrics, providing insights and recommendations based on the data.
Manage external PR agencies to amplify key messages and thought leadership.

Must-have qualifications

Substantial PR experience, ideally in a regional or global role within a technology or engineering-focused organization.
Capable of managing multiple complex-scope projects.
A proven track record innovating new processes and programs to reflect evolution in the media landscape.
Excellent written and verbal communication skills in English; proficiency in additional European languages is a plus.
Ability to gather and apply feedback from internal stakeholders.
Capable of working independently within a global organization.
Strong organizational skills.

Preferred experience and skills

Familiarity with analyst relations and media training programs.
Understanding of modern social media platforms and how they intersect with traditional PR tactics.
Demonstrated creativity and ingenuity in solving complex problems.
Experience building and executing data-driven PR content, such as user surveys.
Bachelor’s degree in Communications, Public Relations, Marketing, or equivalent professional experience.

A bachelor's degree and 6 years of professional work experience (or a master's degree and 3 years of professional work experience, or equivalent experience) is required.

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