20 beste Stellen als team leader in hamburg – aktuell auf Personalsuche

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Team Leader CRM & Loyalty (m/f/d)

Heinemann -
Hamburg

Jetzt bewerben

Details zur Stelle

Vollzeit

Leistungen

Flexible Arbeitszeiten

Qualifikationen

CRM-Software
Salesforce Marketing Cloud
Marketing
Bachelor
CRM
Wirtschaft
Führungserfahrung
Kommunikationsfähigkeit
Marketing

Vollständige Stellenbeschreibung

We are looking for you to join our headquarters in Hamburg's HafenCity in full-time (38.5 h/week)!

Team Leader CRM & Loyalty (m/f/d)

Your new job includes

As Team Lead (m/f/d) for CRM & Loyalty Management, you will be responsible for the end-to-end development, scaling, and operational management of our CRM and loyalty initiatives on an international scale—with a particular focus on our Global Loyalty Program and on data- and AI-driven, Salesforce-based customer communication in an international environment.
In particular, you will

provide technical and managerial leadership to the CRM & Loyalty team (up to 8 employees) and continuously develop their capabilities
be responsible for the strategic CRM & Loyalty roadmap - with a clear focus on automation, personalization, and measurable business impact
design, scale, and manage AI-powered customer journeys (e.g., predictive segmentation, next-best-action, dynamic content)
establish CRM- and loyalty-relevant segmentation, KPI, and measurement models to optimize CLV, engagement, and retention
strategically develop the global loyalty program and ensure consistent governance
manage budgets, set priorities, and oversee external technology and agency partners
coordinate international stakeholders and ensure close integration between CRM, loyalty, app activation, and data teams

What you should bring along

A bachelor’s degree in marketing, CRM, business, or a comparable qualification
Several years of experience in a B2C CRM environment, ideally in the FMCG/retail sector with a focus on loyalty programs
Substantial leadership experience, including in international and cross-functional settings
Very good knowledge of Salesforce Marketing Cloud and, ideally, other platforms such as Data Cloud, Personalization, or Braze
Strong analytical skills, including KPI management, reporting, and data-driven decision-making
Experience with AI-powered CRM and personalization approaches, as well as a holistic approach to customer journeys
Clear leadership skills, strong communication skills, and excellent written and spoken German and English

If you do not tick all boxes, but still believe you are a match to this role, we are happy to get in touch.

What you can be excited about

Attractive employee discounts

Flexible working hours

Subsidised public transport

Extensive training and development opportunities

Employer-funded pension

Jetzt bewerben

Erweiterte Suche

team leader Jobs in hamburg

Team Leader CRM & Loyalty (m/f/d)

GUCCI Store Director (m/f/d)

Team Leader CRM & Loyalty (m/w/d)

Boutique Manager (m/w/d)

Traditional Consulting - Experienced Consultant

Maintenance Teamleader

Team Leader Warehouse (m/w/d)

Project Leader or Principal, Operations - Enterprise Operations and Customer Service

Traditional Consulting - Project Leader

Sr. Client Partner [12-Month Fixed Term] Beauty, Health and Household

Project Leader, Risk & Compliance – Market & Commodity Risk (Energy Trading)

Senior Experienced Hire, Rapid Value & Cash

Sr. Client Partner [12-Month Fixed Term] Entertainment and Telco

Senior Relationship Manager (m/w/d)

Sales Associate (m/w/d)

Director, Global Service Delivery (f/m/d) - EMEA Based

Project Leader Strategy Consulting (m/f/d)

Store Manager (m/w/d)

Traditional Consulting - Principal

Operational Excellence Senior Specialist (m/f/d)

Ich möchte aktuelle Job-E-Mails für Stellen als team leader in hamburg erhalten

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