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The Senior EMEA PR Specialist will lead public relations efforts across Europe (including Germany, United Kingdom, Spain, France, and Italy), driving visibility and credibility for MathWorks among users and decision-makers. This role focuses on building brand awareness for MathWorks, MATLAB, and Simulink through the execution of regional PR strategies aligned with global priorities, managing relationships with top-tier business and technology media, and owning critical Central PR programs, such as spokesperson training. The position requires a strategic communicator who can operate independently while collaborating closely with regional and global stakeholders.

Responsibilities

Develop and execute Europe-focused PR plans that align with global PR strategy and business objectives.
Build and maintain relationships with top-tier business and technology media outlets across Europe.
Identify and develop localized story angles for regional media.
Localize global messaging for regional relevance and cultural nuance.
Own and manage critical Central PR programs, including spokesperson media training.
Identify infrastructure or operational gaps and build scalable PR programs with global impact.
Monitor and report on EMEA PR performance metrics, providing insights and recommendations based on the data.
Manage external PR agencies to amplify key messages and thought leadership.

Minimum Qualifications

A bachelor's degree and 6 years of professional work experience (or a master's degree and 3 years of professional work experience, or equivalent experience) is required.

Additional Qualifications

Must-have qualifications

Substantial PR experience, ideally in a regional or global role within a technology or engineering-focused organization.
Capable of managing multiple complex-scope projects.
A proven track record innovating new processes and programs to reflect evolution in the media landscape.
Excellent written and verbal communication skills in English; proficiency in additional European languages is a plus.
Ability to gather and apply feedback from internal stakeholders.
Capable of working independently within a global organization.
Strong organizational skills.

Preferred experience and skills

Familiarity with analyst relations and media training programs.
Understanding of modern social media platforms and how they intersect with traditional PR tactics.
Demonstrated creativity and ingenuity in solving complex problems.
Experience building and executing data-driven PR content, such as user surveys.
Bachelor’s degree in Communications, Public Relations, Marketing, or equivalent professional experience.

Why MathWorks?

It's the chance to collaborate with bright, passionate people. It's the opportunity to accelerate the pace of discovery, innovation, and learning in engineering and science. And it’s a commitment to doing the right thing—for each individual, our customers, and the local community. We cultivate an enjoyable, participatory, and rational environment that champions individual growth, encourages initiative, values collaboration, shares success, and rewards excellence.

MathWorks develops MATLAB and Simulink, the leading technical computing software used by engineers and scientists. The company employs more than 6,500 people in 16 countries, with headquarters in Natick, Massachusetts, USA. MathWorks is privately held and has been profitable every year since its founding in 1984.

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