Data Analyst Marketing (gn) full-time/part-time (hybrid)

DKV EURO SERVICE GmbH + Co. KG -
Ratingen

Jetzt bewerben

Details zur Stelle

Teilzeit | Vollzeit
vor 2 Stunden

Leistungen

Firmenfahrrad-Leasing
Flexible Arbeitszeiten

Qualifikationen

Power BI
Microsoft Excel
Webanalyse
Englisch
Tableau
SQL
Digitales Marketing
A/B-Test
Wirtschaft
Google Analytics
Python
Marketing
Deutsch
Analytik

Vollständige Stellenbeschreibung

Your job at DKV Mobility? As part of a leading European B2B platform for on-the-road payment solutions, you will work in an exciting environment. Our tasks are defined by our Purpose: To drive the transition towards an efficient and sustainable future of mobility. We offer you numerous opportunities to help shape the mobility of tomorrow in a dynamic and agile environment. Our approximately 2,700 employees throughout Europe are united by a common passion: to give their best every day for our customers in more than 50 countries. True to our claim: You drive, we care. Become part of our diverse, dedicated and unique team!

What you can expect

Do you want to play an active role in driving a company’s growth and turning big plans into reality? Then join our team! You can look forward to exciting challenges, an inspiring environment, and a work culture that combines flexibility and collaboration – with our 60/40 hybrid model and modern offices in Ratingen as a hub for ideas.
As part of our team, you will take on the following responsibilities:

As a Marketing Data Analyst, you are a key driver of data-based decision-making within our marketing. You analyze complex data across the entire customer journey, generate meaningful insights, and derive actionable recommendations to optimize our marketing activities. In doing so, you take ownership of reporting structures, ensure high data quality, and continuously develop our analytics landscape.
You analyze, interpret, and visualize complex marketing, campaign, and customer data (e.g. paid media, website, CRM, sales)
You design, build, and continuously improve reports, dashboards, and KPI frameworks to steer marketing performance
You independently evaluate the effectiveness of marketing activities (e.g. ROI, CAC, conversion rates, attribution) and derive optimization actions
You conduct deep-dive analyses (e.g. funnel, cohort, and customer journey analyses) to identify growth opportunities and provide data-driven recommendations for performance marketing, campaign management, and budget allocation
You take ownership of data quality, tracking logic, and validation of data sources, and collaborate closely with Data Engineering to further develop data models, interfaces, and data warehouse structures
You design and analyze A/B tests as well as statistical tests to support decision-making
You maintain interfaces within the marketing data warehouse
You leverage AI-based models for segmentation, forecasting, optimization, and personalization of marketing activities
You collaborate closely with international teams across Sales, eCommerce, Product, Data, and external partners to implement data-driven strategies

What makes you stand out

You hold a degree in Data Analytics, Statistics, Business Administration, Business Informatics, Marketing, or a comparable qualification
You bring several years of relevant professional experience in data analytics, ideally within a marketing or digital environment
You have strong analytical skills and can translate complex data into clear business insights
You have solid experience with analytics and BI tools (e.g. Power BI, Tableau, Looker Studio)
You are highly proficient in Excel / Google Sheets and have experience with web analytics tools (e.g. Google Analytics 4, Amplitude, Tag Manager)
You are confident working with SQL and ideally have basic knowledge of Python
You have a strong understanding of marketing KPIs, performance marketing, and digital business models
You work in a structured, independent, and solution-oriented way with a strong focus on quality
You are a clear and confident communicator who can present data-driven insights in a way that suits your audience
You have very good German and English language skills

We are looking forward to your application and to applicants who enrich our diverse culture! Regardless of age, gender, origin and sexual identity and orientation. Severely disabled applicants will be given preference if equally qualified. This position can be full-time or part-time (min. 30h/week). DKV Mobility is looking for the best talents and knows that these are not always available on a full-time basis. Many of our employees work part-time or in flexible working models. Please talk to us about the flexibility you need during the application process.

Why DKV Mobility? Here are five good reasons...

At DKV Mobility, we are team players - because we are only successful together! #teamofteams
You should feel welcome with us from the very beginning!

We've been growing for about 90 years

How we do it? We keep adapting our products and business model to meet changing customer needs. That's how we stay mobile and master every challenge the future holds.

There are also many other good reasons to work at DKV Mobility. For example, we offer you comprehensive company health management, parent-child offices (from 2023) and support you in leasing your eBike through our partner Jobrad!

We attach great importance to work-life balance.

We stand for the compatibility of family and career! That's why we offer flexible working hours and family-friendly working time models. In addition, we rely on a balanced mix of on-site meetings and home office.

We support you in your development

We offer you optimal conditions to familiarize yourself so that you can quickly find your way around and become a part of the team! To further your personal development, we offer you access to a modern learning environment - independent of time and location. This way you can also face the challenges of tomorrow!

We are committed to a net-zero future

After reaching our Green Pledge climate target in 2023 by reducing carbon emissions in our own business operations by 50.4% compared to the base year 2019, we set ourselves ambitious net-zero climate targets. The targets have been validated by the Science Based Targets initiative. By 2050, DKV Mobility commits to reach net-zero greenhouse gas emissions across the value chain from a 2022 base year. You want to take climate action? Follow us on our road to net-zero.

We are a certified employer

Our employees trust us. As an employer, we regularly receive awards from independent institutes, e.g. as Top Employer Germany and as Great Place to Work!

Did you know that we have received several awards as an employer in recent years?

Have we made you curious? Then we are looking forward to your application! If you still have open questions then please contact Cristina Moraru via [email protected].

Jetzt bewerben

Why DKV Mobility? Here are five good reasons...

We've been growing for about 90 years

We attach great importance to work-life balance.

We support you in your development

We are committed to a net-zero future

We are a certified employer

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