Job Description
Rascor Construction Chemicals GmbH is hiring an experienced part-time Digital Marketing Manager to work remotely. This position is responsible for developing and executing digital marketing strategies to promote our technical products to a B2B audience.
Duties and Responsibilities:
- Plan and manage digital marketing campaigns, including LinkedIn advertising, Google Ads (PPC), and email marketing.
- Develop and execute SEO strategies to increase organic visibility for our company website.
- Create and manage content for our website and professional social media channels.
- Analyze campaign performance using tools like Google Analytics and prepare clear reports on results.
- Collaborate with our technical and sales teams to create compelling case studies and product announcements.
- Maintain and update the company website with new content and information.
Qualifications:
- Requires a minimum of 2 years of experience in a B2B digital marketing role.
- Must have hands-on experience with Google Ads, Google Analytics, LinkedIn Ads, and SEO best practices.
- Requires excellent written communication skills in English for creating professional content.
- Must have strong analytical skills to interpret marketing data and generate insights.
- Experience in the construction, engineering, or chemical industry is a significant advantage.
- Proficiency in German is an asset but not required.
Job Type: Part-time
Pay: 50,00€ - 55,00€ per hour
Work Location: Remote
