The Company
Lotsenbüro, a German family-owned company, are leaders in commercial kitchen container rental providers nationwide. We specialize in planning, building, and delivering customized kitchen containers ready for use anywhere.
Founded with a focus on delivering high-quality, reliable kitchen solutions, Lotsenbüro specialises in the rental of fully equipped kitchen containers for temporary use, such as during renovations or emergency situations.
In 2024, Lowe Corporation acquired Lotsenbüro, and as we continue to grow and integrate our operations, we are looking for a dynamic Marketing Specialist to join our team. This is an exciting opportunity for a talented marketing professional to help shape our brand presence in Germany, drive strategic marketing campaigns, and contribute to the ongoing success of both Lotsenbüro and Lowe Corporation.
The Role
This role reports the Managing Director in Germany and will be based in our office in Hamburg, alongside the current team based at the office. The successful candidate will be an ambitious Marketing Specialist who is keen to accelerate their career within a fast growth, lean environment. This is a broad marketing role with exposure to different marketing platforms within a growing global team.
Key responsibilities will include:
Marketing
Implementing the regional marketing strategies in conjunction with the Managing Director.
Implementing day-to-day marketing activities including social, email, PR, website content, association account management and trade shows organisation
Creating high level online content and material for publication throughout multiple platforms
Creating, managing, and testing email campaigns to key sectors and reporting on key statistics
Managing inbound enquiries and the content of our CRM, ensuring customer follow ups are in-line with company KPI’s
Working with the digital team to continually improve SEO performance
Assisting with the company’s participation at exhibitor trade shows, ensuring brand visibility and maximising opportunities
Arranging and coordinating interviews with colleagues and customers to use as content through our channels
Staying up to date with PR and industry trends
Contributing to the on-going planning, development, and execution of the company's online marketing strategies.
Occasional travel throughout Europe
Experience & Qualifications
As a people orientated organisation, the successful candidate must be a fit for our core values; Listen, Empower, Accomplish, as well as having the following skills and experience:
Essential
Degree level with marketing as a major component
A minimum of 2 years' experience within a fast-paced marketing environment
CRM experience
Superb organisational skills
Social and long format copywriting experience
Excellent proof-reading skills
High level of interpersonal communication
Fully proficient in Excel, PowerPoint, Word and Outlook
Must be passionate about marketing culture
Excellent presentation skills
Excellent decision making and problem-solving skills
Strong commercial acumen and curiosity.
German and English speaking
Ad-hoc travel across the UK and Europe will be required in this role.
Desirable
Email marketing experience
Digital campaign planning and delivery
Industry experience within hospitality, public sector or construction.
Exceptional candidates who do not meet these criteria may be considered for the role provided they have the necessary skills and experience.
We are an equal opportunities employer and committed to a diverse workforce. We are incredibly selective in our hiring and shortlisting for this vacancy will be completed on the basis of merit. Candidates should tailor their CVs to reflect our essential criteria.
