Own and execute the inbound growth engine end-to-end — set strategy across all channels including SEO, paid, content, and product marketing
Build repeatable, scalable marketing playbooks with an AI-automation-first approach
Track, measure, and report on all campaigns; set KPIs, run experiments, iterate fast, and communicate results across the organisation
Translate complex technical product capabilities into clear, compelling market-facing messaging
Work closely with product and founders to shape brand presence across the website, campaigns, and press
Own paid acquisition across channels — paid social, display, and programmatic
Research, plan, and execute SEO tactics with a focus on traditional and AI-driven discoverability
Build and manage press relationships, pitch stories, handle media enquiries, and turn product milestones into meaningful coverage
Constantly experiment with and identify new growth channels
Required: You were one of the first marketing hires at an early-stage company, or built the marketing function from scratch
1–3 years of experience in growth or product marketing (some early-stage company exposure is a dealbreaker requirement)
Demonstrated ability to own inbound growth across multiple channels (SEO, paid, content, product marketing) and drive measurable results
Strong collaboration skills — comfortable working directly with founders and product teams to craft market-facing messaging and positioning
Proficiency with a modern growth tech stack: analytics, CRM, automation, SEO tools, content platforms, and PR tools
Comfortable designing, running, and reporting on experiments; genuinely data-driven with a clear KPIs mindset
Experience building and managing press relationships and turning product milestones into press coverage
Genuine appetite for AI-powered marketing and building scalable playbooks