We are the brand for forward-thinkers. We celebrate challenging conventions and shaping the future of electric mobility. We focus on the essentials to bring perfection to customers. We make urban life more enjoyable and entertain our customers with new impulses.
Ever since smart exists, we rewrite the automotive industry’s rulebook. In the 1990s, we undermined the predominant philosophy of ‘bigger is better’ and designed a revolutionary car. Since 2020 we are the first car enterprise that switched to 100% electric! We aim to transform into a leading player in urban premium, electric & connected mobility provider.
Are you a forward thinker too? Then join us now!
Your responsibilities
Lead the creative development of marketing campaigns and content across channels, ensuring alignment with brand strategy and messaging
Oversee the full content production lifecycle—from concept to delivery—maintaining high standards of creative excellence
Manage a small in-house team, mentoring and enhancing their capabilities in campaign management and content creation
Collaborate closely with Product Marketing Managers (PMM) and creative specialists to ensure cohesive storytelling and campaign impact
Drive process optimization and automation to scale content creation efficiently while maintaining quality
Supervise and steer external agencies, from evaluation and selection to execution and performance review
Develop and manage the content production budget, ensuring optimal resource allocation and cost-effectiveness
Manage asset creation and utilization across internal platforms and stakeholder needs
Prioritize projects based on strategic relevance, resource capacity, and budget constraints
Foster a culture of continuous improvement and innovation in creative output, maximizing brand recognition and engagement
What you bring along
Bring 5+ years of experience in content creation, campaign management, or marketing communication—ideally within an OEM or creative agency setting
Possess 2+ years of experience leading and mentoring teams, with a proven ability to foster talent and drive performance
Hold a Bachelor’s or Master’s degree in Marketing, Communications, Media, or a related field
Be passionate about building impactful brand experiences and have a strong understanding of creative production processes
Be skilled in managing cross-functional teams and agency partners, ensuring seamless collaboration and high-quality outputs
Be comfortable balancing creative vision with operational efficiency, and thrive in a fast-paced, deadline-driven environment
Have hands-on experience with content automation tools and scalable production workflows
Be a strategic thinker with a keen eye for detail and brand consistency across touchpoints
Have excellent budget management and prioritization skills, optimizing resources for maximum value
Be fluent in English and ideally bring experience in working across international teams or markets
We're building a workplace where amazing people like you can do their best work. Together with us, you enjoy the agile working atmosphere with cross-European responsibilities.
We're creating a culture where personal and professional growth are as important as business growth. Together with us, you will build a diverse and inclusive environment where you feel you belong to.
We empower you to have ownership over work!
