Join our dynamic development team! For around 20 years, Autrado has been a leading provider of software solutions for the automotive trade. Based in Munich, we empower car dealerships, multi-brand dealer groups, and leasing providers with innovative all-in-one solutions for vehicle management and online sales.
You will own your territory end to end: targeting the right dealerships, building pipeline through outbound (with support from a BDR team for meeting booking), running discovery and demos, shaping value cases, negotiating terms and closing. Our customers range from small independent dealers to larger dealer groups, so you must be able to speak credibly with decision-makers across different dealership sizes and business models.
What you will do
Pipeline creation (outbound-first)
● Build and execute outbound strategies, cadences and messaging that break through the noise.
● Prospect and generate pipeline via multi-channel outreach (phone, email, LinkedIn, events).
● Work with the BDR team to increase meeting volume, but maintain a strong personal outbound rhythm and ownership of pipeline quality.
● Experiment with ICPs, value propositions and outreach formats to identify what converts best in Germany.
Full-cycle sales execution
● Run discovery to understand dealership workflows, pain points and buying criteria.
● Deliver product demos and solution presentations tailored to dealership roles (owner, GM, sales leader, ops).
● Build strong business cases (ROI, process impact), handle objections and align stakeholders.
● Own the deal process: qualification, pipeline stages, proposals, procurement, negotiation and closing.
● Maintain accurate CRM hygiene, forecasting and deal notes to enable predictable execution.
Account and stakeholder management during the sales cycle
● Multi-thread deals by mapping stakeholders and aligning decision-makers.
● Collaborate with product, operations and customer-facing teams to ensure a smooth handover post-signature.
● Capture structured market feedback from prospects and feed it back to the team to improve win rates.
Performance and optimization
● Take ownership of funnel metrics: activity, meeting-to-opportunity, win rate, cycle length and ACV.
● Improve conversion through data-driven iteration of messaging, targeting and sales plays.
Experience we are looking for
● Proven track record in B2B sales (ideally SaaS) with strong outbound results.
● Demonstrated ability to manage the full sales cycle and close deals independently.
● Strong, relevant experience in automotive is important and expected, ideally with direct exposure to car dealerships, dealer groups, automotive retail processes, or automotive software solutions.
● Strong consultative selling skills (discovery, value framing, objection handling, negotiation).
● Strong communication skills to build trust quickly and communicate credibly with dealership decision-makers.
● Comfort working in a fast-moving environment and iterating quickly based on data and customer feedback.
● Experience with modern sales tooling (CRM, sequencing, LinkedIn Sales Navigator).
● Native-level or near-native German language proficiency is required.
What we offer
● Advanced, data-rich and AI-powered products with a clear, measurable value proposition for dealerships.
● High ownership role in a priority market with space to shape outbound plays that work in Germany.
● Strong cross-functional support with a clear focus on revenue outcomes and customer impact.
● Competitive compensation with uncapped commission and clear performance expectations.
● A culture that rewards ambition, ownership and a hunger for revenue.
Arbeitsort: Zum Teil im Homeoffice in München (Kreisfreie Stadt München)
