About us
The ALDI Nord group is one of the leading food retailers. For over 110 years, ALDI has stood for the creation of the discount principle. Our mission is to provide people everywhere and anytime with their daily essentials: quality products at low prices – simply and quickly. This also includes making shopping as easy as possible for our customers. That’s why we give our best every day and reinvent ourselves time and again. Combined talent and commitment - that is the POWER behind our success stories. Across Europe in 8 countries with around 5,400 stores and more than 91,000 employees. We are: Simply ALDI. Powered by people.
Your tasks
- Develop and implement a comprehensive global social media strategy aligned with overall marketing and business objectives
- Drive the continuous evolution and optimization of social media activities across all international markets
- Establish and standardize scalable processes, frameworks, and best practices for social media management
- Collaborate closely with local country teams to ensure consistent execution
- Monitor performance, analyze KPIs, and derive actionable insights to improve campaign effectiveness and ROI
- Lead stakeholder management across internal departments (e.g., procurement, media, content production) and ensure strong cross-functional alignment
- Manage and coordinate external partners, including media agencies and platform representatives (e.g., Meta)
- Identify new trends, tools, and opportunities within the social media landscape
- Provide strategic guidance, training, and support to regional teams to enhance social media capabilities
- Oversee budget planning and allocation for social media initiatives in collaboration with relevant stakeholders
Your profile
- Several years of relevant professional experience in social media and marketing, ideally within the retail/trade sector or on the agency side
- Proven experience in developing and executing social media strategies in an international environment
- Strong understanding of international markets and intercultural communication
- Master’s degree in Marketing, Communications, Business Administration, or a related field
- English minimum B2
Your benefits
- Modern Work Environment: Work on the ALDI Nord campus with an open-space concept, company cafeteria, café, parent-child office, and parking garage including electric charging stations
- Work-Life Balance: Flexible working hours and a hybrid working model with the possibility of partial remote work (up to 40%) as well as 30 vacation days (full-time)
- Mobility: Free electric charging at the ALDI Nord campus, coverage for the Deutschlandticket, or a travel allowance
- Healthcare & Prevention: Company-owned gym as well as gym partnerships.
- Onboarding & Training: Structured onboarding and a variety of opportunities for personal and professional development (e.g., ALDI Academy, eLearning, etc.)
- Impact & Team Power: High degree of creative freedom and unbeatable team power in a high-performance work environment
- Salary & Employee Discounts: Secure job with the pioneer of discounts offering an attractive salary and corporate benefits
Contact
ALDI Einkauf SE & Co. oHG
Eckenbergstraße 16b
45307 Essen
Job Reference: IN_HQ03627
