Spread Group is a renowned global provider of customized apparel and lifestyle products, distinguished by our commitment to made-to-order technology. Our core business model revolves around producing precisely what our customers desire, precisely when they desire it. As pioneers in this space, we combine sustainability with on-demand personalization, enabling individuals and businesses to express their unique identities through bespoke creations. Join us to be part of a global leader in the exciting world of personalized apparel and lifestyle products!
As we continue to expand our business, we are seeking a curious and passionate individual to join our team as the (Senior) Campaign Manager (f/m/d) and drive our business forward.
We're looking for a Senior Campaign Manager to own marketing campaign planning and execution across our entire D2C business. You'll be the person who spots the right seasonal moments, turns them into compelling campaign concepts, and rallies our paid, CRM, SEO, and creative teams to bring them to life - on time and on target. This is a high-visibility, high-impact role with direct exposure to senior leadership.
Own the Campaign Calendar
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Identify seasonal events, cultural moments, and product opportunities worth building campaigns around
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Maintain a forward-looking campaign roadmap 8–12 weeks ahead, balancing MP-specific, CYO-specific, and D2C-wide initiatives
Plan Campaigns End-to-End
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Write clear campaign briefs covering objectives, audience, channels, messaging, KPIs, and timelines
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Define the channel mix and coordinate with Paid Marketing, Paid Social, CRM, On-Page, and SEO teams to align on execution
Drive Production
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Brief creative teams on asset needs - graphics, copy, landing pages, email templates - and manage the approval process
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Initiate and oversee campaign-related photo shoots from concept to delivery
Deliver and Measure
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Hold accountability for on-time, on-brief campaign delivery across all channels
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Track campaign performance in real-time; run post-campaign analyses and share learnings
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Report results and strategic recommendations with visibility regularly to the Head of Marketplace and Head of CYO
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5+ years of experience in campaign management or integrated marketing, ideally in e-commerce or D2C
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A track record of running multi-channel campaigns with real revenue impact - you can show us the numbers
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Solid understanding of paid search, paid social, email marketing, SEO, and on-page levers
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Experience managing creative production, including briefing studios or agencies
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Highly organized with strong project management instincts - you keep complex workstreams on track
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A confident communicator who is comfortable presenting to and influencing senior stakeholders
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Data-literate: you use performance data to make decisions, not gut feeling alone
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Fluent in English; German is a plus
Nice to Have
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Experience in print-on-demand, customization, fashion, or lifestyle brands
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Hands-on with marketing automation tools (Klaviyo, SFMC, or similar)
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Working knowledge of GA4 and UTM-based campaign attribution
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You've managed a photo shoot before
Flexibility & Trust: Take advantage of flexible working hours and remote work options within Germany, all based on mutual trust, ensuring a healthy work-life balance that suits your needs.-
Time to Recharge: Enjoy 30 days of paid vacation and relish family-friendly working policies that cherish your precious moments with loved ones.
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Transparency & Growth: Attend regular General Assemblies (GAs) to be part of our vision, knowing you contribute to a bright future. Benefit from our in-depth onboarding program and visit production sites in the Czech Republic to deepen your understanding of our operations.
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Learn & Excel: Elevate your skills with German and English language courses, interdisciplinary workshops, and training, empowering your professional growth.
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Perks That Delight: Benefit from exclusive corporate discounts on a wide range of renowned brands and indulge in remarkable discounts on our products. Additionally, enjoy access to irresistible discount campaigns tailored just for you.
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Inspiring Spaces: Work in modern offices designed to inspire creativity, boasting a rooftop terrace and cozy kitchens for breaks and after-work events.
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Celebrate Success: Join our lively company events, from unforgettable summer and Christmas parties to exciting team-building activities and engaging workshops.
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Be You & Belong: Embrace a warm and inclusive atmosphere where authenticity is celebrated, with no dress code to limit your self-expression. Bring your four-legged friends along for an uplifting work environment.
Equal Opportunity Employer
We value diversity at Spread Group. We are proud of and continue to encourage the increasing diversity of our company culture and community. Your skills, talents, and experience are our focus no matter your age, ethnicity, religion, national origin, gender, sexual orientation, marital or disability status.
Sounds Like You?
Send us your CV and a brief note on a campaign you're particularly proud of - what made it work, and what you'd do differently. We look forward to hearing from you.
