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Senior Segment Marketing Manager, Fire Service

MSA, The Safety Company -
Berlin

Jetzt bewerben

Details zur Stelle

Vollzeit

Qualifikationen

Vertrieb
Marketing
Kundenberatung
Salesforce
Bachelor
Digitales Marketing
Portfoliomanagement
SaaS
Marketing
Verhandlungsgeschick
HTML

Vollständige Stellenbeschreibung

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9585
Customer Marketing
Full Time
Remote
Berlin, Germany; Rapperswil-Jona, Switzerland

MSA, The Safety Company

Job Description

Overview

Are you someone who is passionate, motivated, and driven to make a difference? If so, MSA Safety is the perfect fit for your career.

At MSA, SAFETY is who we are AND it is what we do. We are a purpose-driven company committed to deploying innovation and technology to deliver on our Mission to help protect people and assets all around the world. We continue to be relentless in our pursuit of solving our customers greatest problems so they can go home safe each and every day.

Are you in? Read on for more details about this particular role.

Responsibilities

About the role
A self-starter with strong communication and influencing skills, execution discipline, and the ability to manage multiple priorities effectively. The person should be comfortable working across functions and geographies and demonstrate a track record of delivering measurable business impact through strategic marketing initiatives.

Go-to-Market Strategy & Execution

Own and implement go-to-market strategies for assigned segments and products across key geographies.
Develop and execute Demand Creation Programs, training programs, and new product launches.
Work with Sales and Channel Partners to drive revenue through customer-facing activities, innovative solutions, and strong technical support.
Own the local execution of the new product launch plan.
Measure the success of strategy implementation through KPIs and adjust implementation tactics as needed
Feed/participate in the Regional Steering Team Meetings for the specific segment.

Revenue Growth & Demand Generation

Develop and implement revenue growth strategies and strong demand-creating activities through customer-facing marketing programs, innovative solutions, and technical enablement.
Develop and implement demand generation programs tailored to target personas (e.g., firefighters), regions, and segments.
Support channel enablement, upskilling, and engagement to increase market reach and effectiveness.
Manage annual and special pricing process

Market Intelligence & Strategy Development

Conduct ongoing market research to keep a pulse on market dynamics, competitor actions, industry trends, and customer needs in real time.
Analyse market size, growth rates, replacement cycles, and share to guide strategic planning and identify new opportunities.
Provide regular insights to cross-functional stakeholders, including Sales, Product Development, and Operations.

Content Development & Communications

Collaborate with Marketing Communications (Marcom), PR, and Creative teams to develop engaging sales tools and promotional materials (e.g., brochures, web content, social media assets, trade show displays).
Support brand engagement and lead generation campaigns via online/offline media, events, thought leadership, and CSR initiatives.
Own associated regional product and market web pages to ensure appropriate content in core languages.

Sales & Internal Enablement

Deep understanding of customer needs, behaviors, and value drivers
Train Sales, Inside Sales, and Customer Service teams on products, solutions, and go-to-market processes.
Ensure the field organization maintains deep product and application knowledge for effective customer engagement.
Partner closely with Strategic Product Line Managers, Software, Pricing, Production, Supply Chain, Customer Service, and After-Sale Service, to ensure aligned planning and execution.
Support channel enablement and upskilling related to these products and solutions.

Qualifications

Experience (required):

Minimum of four (4) years of business experience in a Marketing or Sales role, in B2B
Experience in product portfolio management
Proven ability to exhibit strategic thinking skills and an entrepreneurial mindset
Demonstrated ability to grasp the technical aspects of technologically advanced product lines
Ability to work well cross-functionally and across different countries
Solid presentation, customer service, business, and negotiation skills
Proven ability to execute and exhibit a results-focused mindset
English fluent
German fluent
Flexible with travel requirements, also to align with our design and manufacturing sites (UK, France, and Germany)

Experience (preferred):

Experience in First Responder/Fire Service industry – across EMEA
Experience/ability to work and understand SaaS/HaaS environment.
Digital Marketing experience, promoting technical products
Expertise in face-to-face and Virtual Training, Webinars, and Live Events
Salesforce CRM experience and data harvesting for sorting lead generation
Additional European language skills in addition to English and German

Education (required):

Bachelor’s degree in marketing, or appropriate technical degree and relevant experience
In the absence of a bachelor's degree: demonstrated exposure to relevant subject matter through real-life or previous work roles. Candidate has working knowledge of relevant subject matter.

#LI-RD1

#LI-Remote

MSA is committed to the principles of equal employment opportunity and to providing a workplace that is free from unlawful discrimination. As such, it is MSA’s policy not to discriminate against any employee or applicant for employment on the basis of the person’s age, color, creed, disability, ethnicity, race, religion, gender, marital status, sex, sexual orientation, gender identity, national origin, citizenship status, veteran’s status, genetic information, political affiliation, disabling condition, or any other category protected by applicable federal, state, or local law. MSA also makes reasonable accommodations for individuals with disabilities who are otherwise qualified to perform a job unless such accommodations would impose an undue hardship. If you are an individual with a disability and need an accommodation to assist you in navigating this career site, let us know. For US applicants, know your rights, click here.

Equal Employment Opportunity Employer

Affirmative Action Employer - Individuals with Disabilities/Protected Veterans

How do I know if a job opening that lists MSA is legitimate or is fraudulent? MSA posts its legitimate job openings to this MSA Career Center. MSA will only make job offers after a formal interview has been completed. All electronic communications related to openings and offers will come from email addresses with the domain @msasafety.com or @talent.icims.eu. Significantly, MSA would never ask for your financial information or social security number as part of the interview and pre-offer process.

MSA has been told that there are fraudulent job posting on the internet that use the names of large corporations, including MSA, and that request personal or sensitive information from individuals who respond. Please be cautious and check any MSA job posting on this MSA Career Center to confirm it is legitimate. MSA is not responsible for any fraudulent activity that could arise from these sorts of schemes.

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marketing manager Jobs in berlin mitte, be

Senior Segment Marketing Manager, Fire Service

Brand Activation Manager (m/w/d)

Brand Lead (f/m/d)

Senior People Executive (m/f/d)

Influencer Manager (Germany)

Senior Marketing Manager

Marketing Intern

Sr. Brand & Growth Manager (all genders)

Strategic Marketing Manager

Influencer Manager (m/w/d) hybrid in Berlin

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Marketing Manager

Belegungsmanager

Campaign Manager Lifecycle Marketing

Growth Marketing Manager

Operations Manager - Vollzeit (m/w/d)

Marketing Manager - Managerin (m/w/d)

(Senior) eCommerce Manager (gn) - International Growth - More Nutrition

Marketing Manager (m/w/d)

Marketing Producer/Project Manager

Ich möchte aktuelle Job-E-Mails für Stellen als marketing manager in berlin mitte, be erhalten

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