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Head of Strategic Communications and Marketing (F/M/D)

Animore
München

Direkt bewerben

Details zur Stelle

Vollzeit

Qualifikationen

CRM-Software
Englisch
CRM
Marketing

Vollständige Stellenbeschreibung

The Opportunity

As the Head of Strategic Communications & Marketing, you will be responsible for shaping how the world sees and talks about our company. This is first and foremost a communications and PR leadership role — you will define our narrative, own our media presence, and ensure that journalists, analysts, and industry voices are telling our story accurately and compellingly.

You will have the opportunity to build and lead the communications and marketing function from the ground up, with a strong emphasis on external visibility, thought leadership, and earned media — while ensuring strategic alignment with the company's long-term vision.

Your Responsibilities

Lead all external PR and communications strategy, including media relations, crisis communications, executive thought leadership, and brand narrative
Develop and maintain strong relationships with key journalists, editors, and analysts across tech, robotics, and AI media, acting as a primary point of contact for press
Define and execute a comprehensive 12-month marketing and communications roadmap aligned with the 2-year business strategy
Build, mentor, and lead a high-performing marketing and communications team, including hiring strategy and capability development
Act as a strategic advisor to the CEO and Board on brand positioning, media sentiment, and competitor narrative
Oversee internal communications to ensure a consistent and strong brand voice across all channels
Manage the marketing budget with a clear focus on earned media ROI and measurable brand visibility
Navigate high-stakes communications moments, including funding announcements, product launches, and expansion into new global markets, with clarity and confidence

Requirements

10+ years of experience in PR, Communications, and Marketing, with significant time spent in communications-facing roles
An existing, active global network of relationships with tech, robotics, AI, or deep-tech media
Proven track record of securing high-impact media coverage and shaping brand narrative in competitive or emerging technology categories
Experience building and leading teams, including hiring and mentoring managers
Strong strategic thinking with the ability to translate long-term vision into executable communications roadmaps
Experience handling complex or high-stakes brand perception challenges, including crisis communications
Excellent cross-functional collaboration skills, with the ability to align executives, product, and commercial teams around a unified message
Experience in category creation, major brand repositioning, or launching an emerging technology to a mainstream audience
Familiarity with marketing technology stacks (CRM, CMS) and multi-channel campaign execution

Benefits

Competitive compensation package
Various employee subsidies and perks, including public transportation and Wellpass
Work with a world-class team in a flat hierarchy, with direct collaboration alongside the founders and engineering team
Fast growth potential in a rapidly evolving company and industry
International office environment with English as the official working language

Recruiting Process

Your recruiting partner for this role is Madhulika (she/her). You can expect a screening call and up to 4 rounds of interviews including a business challenge presentation and an onsite visit to our office in Munich to meet with the team.

We hire across backgrounds, identities, and experiences, and we are committed to a workplace where everyone belongs. Discrimination has no place here.

If you need any accommodations during the recruiting process, just reach out to your recruiting partner.

Direkt bewerben

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transportation engineering Jobs in münchen

Head of Strategic Communications and Marketing (F/M/D)

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