Creator-led growth is one of the fastest-growing channels in B2B - we're building the infrastructure behind it.
Passionfroot is the leading platform where modern companies scale creator-led growth, and where top creators manage and monetize brand partnerships.
Our customers are some of the most ambitious, fastest-moving companies in the world - Replit, Figma, Framer, LumaAI, Gamma, Airtable - companies that set the standard for what modern growth looks like. We help them run high-impact creator programs across LinkedIn, YouTube, newsletters, and more.
We're growing 13x in revenue year over year, profitable, and just closed our Series A round! We are backed by leading investors including Insight Partners, Creandum, Supernode and founders and operators from Cursor, Anthropic, n8n and more. We're expanding fast across New York, Europe, and Brazil - and we're just getting started.
Passionfroot exists to empower creators to go after their passion - to turn what they love into a real business.
Today, we work with thousands of creators: LinkedIn thought leaders, YouTube educators, newsletter writers, podcast hosts, and a new generation of B2B creators who are reshaping how companies reach their audiences. These aren't traditional influencers - they're founders, operators, AI researchers, engineers, marketers, and subject-matter experts who have built trusted audiences around real expertise. Our creator community includes some of the most influential voices in business, technology, and education, including creators such as Elena Verna, Marina Mogilko, and Zain Kahn.
As our Creator Partnership Manager, your job is to find and onboard the best creators for the best B2B tech brands in the world. You'll build the sourcing pipeline, run a great onboarding experience, and turn what works into repeatable systems so we can keep scaling creator supply as the company grows.
You'll work closely with growth, ops, and the campaign team, with plenty of room to shape how this function runs day to day.
Find great creators
Identify and reach exceptional creators for our B2B tech customers - across LinkedIn, YouTube, newsletters, and emerging platforms. You'll build a strong sense for what makes a creator a fit for B2B tech brands, spot promising creators early, and develop relationships with creator communities and agencies to keep the pipeline full.
Onboard them brilliantly
Get creators from first contact to their first paid partnership as smoothly as possible. You'll design and run onboarding flows that remove friction, answer questions fast, and set creators up to succeed on the platform from day one.
Build scalable systems
Turn what works into process. You'll document sourcing and onboarding playbooks, build workflows and tools that let us onboard more creators without sacrificing quality, and continuously test and improve how we find and activate creators.
Source and vet creators across LinkedIn, YouTube, newsletters, and emerging platforms - with a focus on the best fits for B2B tech brands
Build relationships with creator communities and agencies to keep a strong pipeline flowing
Design and run onboarding flows that get creators to their first paid partnership quickly
Build the systems, docs, and workflows that let sourcing and onboarding scale without losing quality
Run experiments on sourcing channels and onboarding steps, and double down on what works
Work directly with brand and campaign teams to match the right creators to the right opportunities
Stay close to what creators need and feed that insight back into product and process
2-4+ years of experience in creator partnerships or high-volume sales, ideally in a startup environment
Proven track record of exceeding acquisition or sales targets
A growth hacker at heart - you find creative, scrappy ways to unlock growth and don't wait for perfect conditions
Understands B2B creator marketing – You know which creators companies like Replit, Gamma, Figma, and Cursor want to work with
Obsessed with metrics - you track everything, spot patterns fast, and turn data into decisions
Highly organized and able to run multiple workstreams without dropping balls
Moves fast and communicates proactively - your teammates always know where things stand
Excited to build repeatable systems, not just execute one-off tasks
Experience working with creators - community management, creator partnerships, or growth operations
Bonus: experience building or optimizing a marketplace supply side
A steady pipeline of high-quality, vetted creators who are a strong fit for B2B tech brands
New creator sourcing is systematized, scalable, and hitting monthly targets
Onboarding is fast and smooth, with creators reaching their first paid partnership quickly
Sourcing and onboarding playbooks are documented and ready to scale with a team
Product and campaign teams have a reliable, high-quality creator pool to work from
Competitive salary: $50 - $60k/y (depending on location and profile)
Flexible hybrid setup (São Paulo or Berlin)
Regular team offsites (our past ones include South of France, Barcelona, Mallorca etc.)
Latest Apple hardware
A rare chance to shape the creator and growth category from the inside - helping thousands of creators build real businesses doing what they love
Creator supply is the foundation of Passionfroot's platform. Without a steady flow of great creators reaching the right B2B tech brands, nothing else works. This role builds the scalable systems that make that happen.
Passionfroot is an equal opportunity employer. We welcome applications from people of all backgrounds and are committed to a fair and inclusive hiring process.
Compensation Range: $50K - $60K
